{"id":2484,"date":"2016-10-06T04:01:29","date_gmt":"2016-10-06T08:01:29","guid":{"rendered":"https:\/\/www.kaspersky.com.tr\/blog\/?p=2484"},"modified":"2019-11-15T14:56:45","modified_gmt":"2019-11-15T11:56:45","slug":"social-network-identity-discovery","status":"publish","type":"post","link":"https:\/\/www.kaspersky.com.tr\/blog\/social-network-identity-discovery\/2484\/","title":{"rendered":"Sosyal a\u011flarda ne kadar gizlisin? Hemen kontrol et!"},"content":{"rendered":"<p>\u0130nsanlar\u0131n \u00e7o\u011funlu\u011fu sosyal a\u011flar\u0131 sever \u2013 baz\u0131lar\u0131 normalden fazla sever. Cidden, nas\u0131l sevmeyesiniz ki? Sosyal medya arkada\u015flar\u0131n\u0131zla, ailenizle, i\u015f arkada\u015flar\u0131n\u0131zla, d\u00fcnyan\u0131n herhangi bir yerindeki bir yabanc\u0131 ile ileti\u015fimi inan\u0131lmaz \u015fekilde kolayla\u015ft\u0131r\u0131yor. Ve bunu \u00fccretsiz olarak yap\u0131yor (ayl\u0131k internet \u00fccretlerini hesaba katmay\u0131n tabi).<\/p>\n<p>Bir Amerikan atas\u00f6z\u00fc \u201dE\u011fer \u00fcr\u00fcne para \u00f6demiyorsan, \u00fcr\u00fcn sensindir\u201d der. Bu laf akl\u0131n\u0131z\u0131n k\u00f6\u015fesinde bulunsun. \u015eimdi, her zaman g\u00fcvenlik sa\u011flaman\u0131n yollar\u0131 vard\u0131r, de\u011fil mi?<\/p>\n<p>Google ve Facebook d\u00fczenli olarak kullan\u0131c\u0131lar\u0131na gizlilik hakk\u0131nda bildirimlerde bulunarak \u201dd\u00fcnya ile neleri payla\u015fmalar\u0131na izin vereceklerini\u201d ayarlamalar\u0131n\u0131 istiyor. Bu konu hakk\u0131nda yaz\u0131 <a href=\"https:\/\/www.kaspersky.com\/blog\/check-facebook-privacy-now\/10366\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">yazm\u0131\u015ft\u0131k<\/a>, hatta ipu\u00e7lar\u0131 da <a href=\"https:\/\/www.kaspersky.com\/blog\/facebook-privacy-settings-video\/4623\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">vermi\u015ftik<\/a>.<\/p>\n<p>G\u00fcvenlik ayarlar\u0131n\u0131z\u0131 kendinize g\u00f6re ayarlaman\u0131z elbette g\u00fczeldir ancak bu bir g\u00fcvenlik ill\u00fczyonuz. \u00c7\u00fcnk\u00fc internet siteleri sizin hakk\u0131n\u0131zdaki hangi verileri ald\u0131klar\u0131n\u0131 ve kulland\u0131klar\u0131n\u0131 s\u00f6ylemezler. G\u00f6r\u00fcyorsunuz, Google ve di\u011fer sosyal a\u011flar tam anlam\u0131yla veri deposudur. Bu firmalar bilgilerimizi i\u015f yerlerine sunarak do\u011fru reklam\u0131n do\u011fru insanlara ula\u015fmas\u0131n\u0131 sa\u011fl\u0131yorlar.<\/p>\n<p><strong>Facebook hakk\u0131m\u0131zda ne biliyor<\/strong><br>\nGe\u00e7ti\u011fimiz hafta ProPublica\u2019da g\u00f6rd\u00fc\u011f\u00fcm bir yaz\u0131 hakk\u0131nda meslekta\u015f\u0131mla konu\u015ftum. Bu yaz\u0131 Facebook\u2019un kara kutusunu k\u0131rd\u0131klar\u0131n\u0131 ve kullan\u0131c\u0131lara Facebook\u2019un onlar hakk\u0131nda bildi\u011fi bilgileri g\u00f6sterece\u011fini vadediyor. Konu ilgimi \u00e7ekti ve gerekli Google Chrome eklentisini indirerek denedim.<\/p>\n<p>Sonucunda ProPublica arac\u0131n\u0131n ve Facebook reklam motorunun beni iyi tan\u0131d\u0131\u011f\u0131n\u0131 g\u00f6rd\u00fcm. Daha ilginci ise benim hayat\u0131m hakk\u0131ndaki d\u00fc\u015f\u00fcnceleri.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2486\" src=\"https:\/\/media.kasperskydaily.com\/wp-content\/uploads\/sites\/91\/2016\/10\/06013852\/jeff-facebook-odd.png\" alt=\"jeff-facebook-odd\" width=\"1244\" height=\"810\"><\/p>\n<p>\u00d6rne\u011fin, Hobiler ve Aktiviteler k\u0131sm\u0131nda birka\u00e7 gariplik var: Fresh Step Litter (Kedi kumu markas\u0131), Norton Motorcycle Company (Motosiklet firmas\u0131) ve BFGoodrich Tires (Tekerlek markas\u0131). Uzun s\u00fcredir bir kedim yok, ayr\u0131ca Norton Motosiklet Firmas\u0131 hakk\u0131nda da hi\u00e7bir fikrim yok. Bu konudaki d\u00fc\u015f\u00fcncem, bir \u015fekilde bu sayfalara ba\u011fl\u0131 bir linke t\u0131klayarak fark\u0131nda olmadan be\u011fendim ya da biri bir konuda form doldururken benim mailimi verdi, Facebook da bu verileri uygun \u015fekilde e\u015fle\u015ftirdi.<\/p>\n<p>Genel olarak, bu Chrome eklentisi g\u00f6rd\u00fc\u011f\u00fcn\u00fcz reklamlar\u0131n sebeplerini anlaman\u0131za yard\u0131mc\u0131 oluyor. \u00d6rne\u011fin, diyelim ki biri hamile kal\u0131p ve internette bu konuda aramalar yapan birinin aileleri ilgilendiren reklamlar\u0131 g\u00f6rmesi ka\u00e7\u0131n\u0131lmazd\u0131r. Bu arada, Facebook\u2019un reklam tercihleri sayfas\u0131 ilgilenmedi\u011finiz ya da yanl\u0131\u015fl\u0131kla be\u011fendi\u011finiz \u015feyleri silerek g\u00f6rece\u011finiz reklamlar\u0131n kalitesini artt\u0131rmay\u0131 hedefliyor. Ama burada \u00f6nemli nokta, bunu yaparak Facebook\u2019un reklam veri taban\u0131na katk\u0131da bulunuyor, dolay\u0131s\u0131yla ekmeklerine ya\u011f s\u00fcreceksiniz.<br>\n<strong><br>\nTwitter ge\u00e7mi\u015finizi takip etmek <\/strong><br>\nBu Chrome eklentisini test etti\u011fimiz g\u00fcn, Kaspersky Lab\u2019\u0131n Global Ara\u015ft\u0131rma ve Analiz Ekibimiz\u2019den Ryan Naraine\u2019nin bir tweeti g\u00f6z\u00fcme \u00e7arpt\u0131.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">For people who regularly browse Twitter, we can deduce their identity from their web browsing history  <a href=\"https:\/\/t.co\/2MWU0e1b2D\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/t.co\/2MWU0e1b2D<\/a><\/p>\n<p>\u2014 Ryan Naraine (@ryanaraine) <a href=\"https:\/\/twitter.com\/ryanaraine\/status\/781476416508596224?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener nofollow\">September 29, 2016<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>\u201cD\u00fczenli olarak Twitter kullanan insanlar\u0131n kimliklerini internet ge\u00e7mi\u015flerine g\u00f6re anlayabiliriz.\u201d<\/p>\n<p>\u015eimdi, ben Twitter\u2019\u0131 d\u00fczenli olarak kullan\u0131yorum ve bu Chrome eklentisi, benim Twitter ge\u00e7mi\u015fime bakarak beni tan\u0131mlayabilece\u011fini iddia <a href=\"https:\/\/footprints.stanford.edu\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">ediyor<\/a>.<\/p>\n<p>Stanford \u00dcniversitesi\u2019nde e\u011fitim g\u00f6rd\u00fc\u011f\u00fcm i\u00e7in, bu eklentinin %80 ihtimalle di\u011fer Stanford\u2019da e\u011fitim g\u00f6rm\u00fc\u015f insanlar arac\u0131l\u0131\u011f\u0131yla bulabilece\u011fini d\u00fc\u015f\u00fcn\u00fcyordum. Sonu\u00e7lar beni gayet \u015fa\u015f\u0131rtt\u0131:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2487\" src=\"https:\/\/media.kasperskydaily.com\/wp-content\/uploads\/sites\/91\/2016\/10\/06013851\/jeff-twitter-footprint.png\" alt=\"jeff-twitter-footprint\" width=\"1484\" height=\"1190\"><\/p>\n<p>Bu arada benim Twitter\u2019\u0131m @jeffespo<\/p>\n<p>E\u011fitim bilgimin program\u0131n beni bulmas\u0131 i\u00e7in yeterli olamad\u0131 ancak, benim olabilece\u011fimi d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fc ba\u015fka meslekta\u015flar\u0131m\u0131 g\u00f6sterdi. Fakat merak\u0131m gitmedi\u011fi i\u00e7in birka\u00e7 i\u015f arkada\u015f\u0131mdan ayn\u0131 \u015feyi denemesini rica ettim.<\/p>\n<p>Kat\u0131lan 3 i\u015f arkada\u015f\u0131mdan 2 tanesi program taraf\u0131ndan bulundu; di\u011fer i\u015f arkada\u015f\u0131m ve ben bulunmad\u0131k.<\/p>\n<p>Kaspersky\u2019de yapt\u0131\u011f\u0131m\u0131z bu minik anketlerin yar\u0131s\u0131nda Stanford do\u011fru bilindi. \u0130\u015fin ilgin\u00e7 yan\u0131 sonu\u00e7 alamad\u0131\u011f\u0131m\u0131z testlerde, i\u015f arkada\u015f\u0131m\u0131z potansiyel Twitter kullan\u0131c\u0131s\u0131 \u00e7\u0131kt\u0131. San\u0131yorum ya kafam\u0131z benzer \u00e7al\u0131\u015f\u0131yor diye ya da benzer sitelere girip benze bilgiler payla\u015f\u0131yoruz diye b\u00f6yle sonu\u00e7 ald\u0131k.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2488\" src=\"https:\/\/media.kasperskydaily.com\/wp-content\/uploads\/sites\/91\/2016\/10\/06013848\/mimoso-twitter-footprint.png\" alt=\"mimoso-twitter-footprint\" width=\"1432\" height=\"900\"><br>\n@Mike_Mimoso do\u011fru tahmin edildi<\/p>\n<p>Threatpost ile ge\u00e7en hafta yapt\u0131\u011f\u0131m sohbette ara\u015ft\u0131rmac\u0131lar \u015funu belirtti;<\/p>\n<p>Stanford \u00dcniversitesi Y\u00f6netim Bilimi ve M\u00fchendisli\u011fi B\u00f6l\u00fcm\u00fc asistan prof\u00f6s\u00f6r Sharad Goel \u201c\u0130nternette dola\u015f\u0131rken ne kadar ki\u015fisel bilginizin a\u00e7\u0131\u011fa \u00e7\u0131kt\u0131\u011f\u0131yla ilgileniyoruz\u201d dedi. Goel, Stanford \u00f6\u011frencileri olan Ansh Shukla, Jessica Su ve Princeton prof\u00f6s\u00f6r\u00fc Arvind Narayanan ile bahsi ge\u00e7en eklentiyi yaratt\u0131. \u201cFark\u0131ndal\u0131\u011f\u0131 ve bilinci artt\u0131rmak istiyoruz. Bu akademik bir \u00e7al\u0131\u015fmadan \u00e7ok daha \u00f6te. \u0130nsanlar\u0131n kullanabilece\u011fi bir ara\u00e7 yapmak de\u011fil, bilin\u00e7lerini artt\u0131rmak istiyoruz\u201d diyor Goel.<\/p>\n<p>\u015eimdi, temel soruya geri d\u00f6nelim: Sosyal medya aktiviteleriniz ne kadar gizli?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130nsanlar\u0131n \u00e7o\u011funlu\u011fu sosyal a\u011flar\u0131 sever \u2013 baz\u0131lar\u0131 normalden fazla sever. Cidden, nas\u0131l sevmeyesiniz ki? Sosyal medya arkada\u015flar\u0131n\u0131zla, ailenizle, i\u015f arkada\u015flar\u0131n\u0131zla, d\u00fcnyan\u0131n herhangi bir yerindeki bir yabanc\u0131 ile ileti\u015fimi inan\u0131lmaz \u015fekilde<\/p>\n","protected":false},"author":636,"featured_media":2485,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1287,1284,1351],"tags":[20,500,832,716,83],"class_list":{"0":"post-2484","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"category-tips","9":"category-threats","10":"tag-facebook","11":"tag-gizlilik","12":"tag-sosyal-ag","13":"tag-sosyal-medya","14":"tag-twitter"},"hreflang":[{"hreflang":"tr","url":"https:\/\/www.kaspersky.com.tr\/blog\/social-network-identity-discovery\/2484\/"},{"hreflang":"en-us","url":"https:\/\/usa.kaspersky.com\/blog\/social-network-identity-discovery\/7739\/"},{"hreflang":"en-gb","url":"https:\/\/www.kaspersky.co.uk\/blog\/social-network-identity-discovery\/7751\/"},{"hreflang":"es-mx","url":"https:\/\/latam.kaspersky.com\/blog\/social-network-identity-discovery\/7793\/"},{"hreflang":"es","url":"https:\/\/www.kaspersky.es\/blog\/social-network-identity-discovery\/9222\/"},{"hreflang":"it","url":"https:\/\/www.kaspersky.it\/blog\/social-network-identity-discovery\/9083\/"},{"hreflang":"ru","url":"https:\/\/www.kaspersky.ru\/blog\/social-network-identity-discovery\/13265\/"},{"hreflang":"x-default","url":"https:\/\/www.kaspersky.com\/blog\/social-network-identity-discovery\/13144\/"},{"hreflang":"fr","url":"https:\/\/www.kaspersky.fr\/blog\/social-network-identity-discovery\/6123\/"},{"hreflang":"pt-br","url":"https:\/\/www.kaspersky.com.br\/blog\/social-network-identity-discovery\/6611\/"},{"hreflang":"pl","url":"https:\/\/plblog.kaspersky.com\/social-network-identity-discovery\/5475\/"},{"hreflang":"de","url":"https:\/\/www.kaspersky.de\/blog\/social-network-identity-discovery\/8850\/"},{"hreflang":"ja","url":"https:\/\/blog.kaspersky.co.jp\/social-network-identity-discovery\/12792\/"},{"hreflang":"ru-kz","url":"https:\/\/blog.kaspersky.kz\/social-network-identity-discovery\/13265\/"},{"hreflang":"en-au","url":"https:\/\/www.kaspersky.com.au\/blog\/social-network-identity-discovery\/13144\/"},{"hreflang":"en-za","url":"https:\/\/www.kaspersky.co.za\/blog\/social-network-identity-discovery\/13144\/"}],"acf":[],"banners":"","maintag":{"url":"https:\/\/www.kaspersky.com.tr\/blog\/tag\/facebook\/","name":"Facebook"},"_links":{"self":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/2484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/users\/636"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=2484"}],"version-history":[{"count":2,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/2484\/revisions"}],"predecessor-version":[{"id":7133,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/2484\/revisions\/7133"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media\/2485"}],"wp:attachment":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=2484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=2484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=2484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}