{"id":5544,"date":"2019-01-11T11:47:33","date_gmt":"2019-01-11T08:47:33","guid":{"rendered":"https:\/\/www.kaspersky.com.tr\/blog\/?p=5544"},"modified":"2019-11-15T14:34:33","modified_gmt":"2019-11-15T11:34:33","slug":"35c3-lenny-voice-chatbot","status":"publish","type":"post","link":"https:\/\/www.kaspersky.com.tr\/blog\/35c3-lenny-voice-chatbot\/5544\/","title":{"rendered":"Merhaba, ben Lenny!"},"content":{"rendered":"<p>Blo\u011fumuzda telefon doland\u0131r\u0131c\u0131l\u0131\u011f\u0131na bir\u00e7ok kez yer verdik. Bu doland\u0131r\u0131c\u0131lar, genellikle \u00f6deme yapman\u0131z i\u00e7in sizi k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131mlarla korkutan <a href=\"https:\/\/www.kaspersky.com.tr\/blog\/indian-techsupport-scam\/2719\/\" target=\"_blank\" rel=\"noopener\">sahte Microsoft teknik destek g\u00f6revlileri<\/a> veya <a href=\"https:\/\/www.kaspersky.com\/blog\/stop-or-my-mom-will-shoot\/8484\/\" target=\"_blank\" rel=\"noopener nofollow\">\u00e7ocu\u011funuzun ba\u015f\u0131n\u0131n dertte oldu\u011funu s\u00f6yleyen sahte polislerdi<\/a>. Doland\u0131r\u0131c\u0131l\u0131\u011fa u\u011fram\u0131\u015f veya u\u011framam\u0131\u015f b\u00fct\u00fcn insanlar bu sahtekarlardan nefret eder. 35C3 Hacker Kongresi\u2019nde t\u00fcm bu telefon doland\u0131r\u0131c\u0131l\u0131klar\u0131 i\u00e7in inan\u0131lmaz bir \u00e7\u00f6z\u00fcm \u00f6neren bir sunuma <a href=\"https:\/\/www.youtube.com\/watch?v=u30BEt-bhxc#t=34m40s\" target=\"_blank\" rel=\"noopener nofollow\">kat\u0131ld\u0131m<\/a>. Bu \u00e7\u00f6z\u00fcm\u00fcn ad\u0131: Meet Lenny (Lenny ile Tan\u0131\u015f\u0131n).<\/p>\n<p>Lenny, arayan ki\u015fi konu\u015fmas\u0131na k\u00fc\u00e7\u00fck bir ara verdi\u011finde tekd\u00fcze bir ses tonuyla sat\u0131rlar\u0131 birer birer okuyan bir sohbet robotu. Lenny, ya\u015fl\u0131 ve yetenekli bir seslendirme sanat\u00e7\u0131s\u0131 taraf\u0131ndan kaydedilen birka\u00e7 dakikal\u0131k ses kayd\u0131n\u0131 kullan\u0131yor. Son sat\u0131r\u0131 okuduktan sonra, yeniden ba\u015fa d\u00f6n\u00fcyor. Ancak bunu o kadar ger\u00e7ek\u00e7i bir \u015fekilde yap\u0131yor ki tele pazarlamac\u0131lar Lenny ile dakikalarca konu\u015fmaya devam ediyor.<\/p>\n<p>Peki tele pazarlamac\u0131lar\u0131 konu\u015fmaya devam ettiren \u015fey nedir? Lenny, bir yandan \u201c\u00d6z\u00fcr dilerim, seni zor duyuyorum\u201d, \u201cOrada m\u0131s\u0131n?\u201d, \u201cEvet\u201d gibi her konuya uygun genel telefon tabirlerini kullan\u0131rken di\u011fer yandan, konu\u015fmay\u0131 ustaca ve ak\u0131c\u0131 bir \u015fekilde as\u0131l konuyla hi\u00e7bir ilgisi olmayan farkl\u0131 konulara getirerek bir anda ailesi veya \u00e7ok ak\u0131ll\u0131 olan k\u0131z\u0131 hakk\u0131nda konu\u015fmaya ba\u015fl\u0131yor. Bu sayede Lenny, alakas\u0131z konulardan bahsederken doland\u0131r\u0131c\u0131lar\u0131 ve tele pazarlamac\u0131lar\u0131 kendini dinlemek zorunda b\u0131rak\u0131yor. \u0130\u015fte Lenny ile yap\u0131lan g\u00f6r\u00fc\u015fmelerin bir \u00f6rne\u011fi:<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player\" type=\"text\/html\" width=\"640\" height=\"390\" src=\"https:\/\/www.youtube.com\/embed\/vWrkDOt_IfM?version=3&amp;rel=1&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent\" frameborder=\"0\" allowfullscreen=\"true\"><\/iframe><\/span><\/p>\n<p>Lenny\u2019nin yarat\u0131c\u0131s\u0131 bilinmiyor ancak yarat\u0131c\u0131s\u0131 her kimse insan do\u011fas\u0131ndan \u00e7ok iyi anlad\u0131\u011f\u0131 kesin. Bu ara\u00e7, tele pazarlamac\u0131lara ve doland\u0131r\u0131c\u0131lara kar\u015f\u0131 \u015fa\u015f\u0131rt\u0131c\u0131 derecede etkili. YouTube\u2019da Lenny ile diyaloglar\u0131 g\u00f6steren bir\u00e7ok <a href=\"https:\/\/www.youtube.com\/results?search_query=lenny+bot\" target=\"_blank\" rel=\"noopener nofollow\">video var<\/a>. Hepsi olduk\u00e7a komik olan bu videolar\u0131n en uzunu, <a href=\"https:\/\/www.youtube.com\/watch?v=VkBQQA7yLYo\" target=\"_blank\" rel=\"noopener nofollow\">neredeyse bir saat s\u00fcr\u00fcyor<\/a>. \u015eimdi hayal edin: Ger\u00e7ek bir ki\u015fi, 40 dakikadan daha uzun bir s\u00fcre boyunca bir ses kayd\u0131n\u0131 ikna etmeye \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 anlayana kadar Lenny ile konu\u015fuyor. Hatta sonras\u0131nda sohbete biraz daha devam ediyor. Muhtemelen o g\u00fcn bir\u00e7ok insan, bu doland\u0131r\u0131c\u0131lar taraf\u0131ndan aranmaktan kurtulmu\u015ftur.<\/p>\n<p><a href=\"http:\/\/www.eurecom.fr\/en\" target=\"_blank\" rel=\"noopener nofollow\">Eurecom<\/a> ara\u015ft\u0131rma merkezinden Merve \u015eahin ve Aur\u00e9lien Francillon, 35C3\u2019teki konu\u015fmalar\u0131nda, Lenny\u2019nin yer ald\u0131\u011f\u0131 y\u00fczlerce YouTube videosundan toplad\u0131klar\u0131 verileri arayan\u0131n t\u00fcr\u00fcne g\u00f6re birka\u00e7 kategoriye ay\u0131rarak sundular. Ara\u015ft\u0131rmalar\u0131nda, t\u00fcm kategoriler i\u00e7in ortalama g\u00f6r\u00fc\u015fme s\u00fcresinin 10 dakikadan biraz uzun oldu\u011funu tespit etmi\u015fler. Bu s\u00fcre, kayd\u0131n 1,7 kez \u00e7almas\u0131 i\u00e7in yeterli bir s\u00fcre.<\/p>\n<p>Tele pazarlamac\u0131lar, Lenny ile ortalama 12 dakika konu\u015furken doland\u0131r\u0131c\u0131lar, yakla\u015f\u0131k 7 dakika sonra g\u00f6r\u00fc\u015fmeyi sonland\u0131rm\u0131\u015f. Lenny\u2019yi yeterince dinlerseniz, ya\u015fl\u0131 sohbet robotu ile 7 dakikal\u0131k konu\u015fman\u0131n bile g\u00fcn\u00fcn geri kalan\u0131nda kendinizi tam bir aptal gibi hissetmeniz i\u00e7in yeterli oldu\u011funu g\u00f6receksiniz. Doland\u0131r\u0131c\u0131lar da bunu hak ediyor.<\/p>\n<p>Sunumu yapan ara\u015ft\u0131rmac\u0131lar, doland\u0131r\u0131c\u0131lar\u0131n neredeyse t\u00fcm aramalar\u0131n %10\u2019unda k\u00fcfretti\u011fini ve normal pazarlamac\u0131lar\u0131n aksine daha s\u0131k k\u00fcfretmeye meyilli olduklar\u0131n\u0131 da belirtti. Ayn\u0131 zamanda bu grubun, zavall\u0131 Lenny\u2019ye daha k\u0131sa s\u00fcrede sinirlendi\u011fi de tespit edildi. Neyse ki Lenny bunu \u00e7ok da umursam\u0131\u015f g\u00f6r\u00fcnm\u00fcyor. Di\u011fer ilgin\u00e7 bulgu ise Lenny\u2019nin aramalar\u0131n yaln\u0131zca %5\u2019inde a\u00e7\u0131k\u00e7a bir ses kayd\u0131 veya robot olarak te\u015fhis edilmesi. Arayan bir\u00e7ok pazarlamac\u0131n\u0131n, Lenny\u2019nin ger\u00e7ek bir ki\u015fi olmad\u0131\u011f\u0131n\u0131 anlayamadan g\u00f6r\u00fc\u015fmeyi sonland\u0131rmas\u0131 da son derece komik.<\/p>\n<p>Lenny, yaln\u0131zca birka\u00e7 ses dosyas\u0131ndan ve d\u00f6rt sat\u0131rl\u0131k kod dosyas\u0131ndan olu\u015fsa da bu robotu, kendi imkanlar\u0131n\u0131zla kurman\u0131z \u00e7ok zor. Bunu yapmak i\u00e7in \u00f6nce bir <a href=\"https:\/\/en.wikipedia.org\/wiki\/Asterisk_(PBX)\" target=\"_blank\" rel=\"noopener nofollow\">Asterisk<\/a> ya da <a href=\"https:\/\/en.wikipedia.org\/wiki\/FreeSWITCH\" target=\"_blank\" rel=\"noopener nofollow\">Freeswitch<\/a> <a href=\"https:\/\/encyclopedia.kaspersky.com\/glossary\/voip\/?utm_source=kdaily&amp;utm_medium=blog&amp;utm_campaign=termin-explanation&amp;_ga=2.174469474.1318530437.1546870592-3195424.1532417738\" target=\"_blank\" rel=\"noopener\">VoIP<\/a>\u2018yi ve \u00fccretsiz olmas\u0131na ra\u011fmen baz\u0131 BT becerileri gerektiren telefon sunucusunu kurman\u0131z gerekiyor. Sonra Lenny\u2019yi bu sunucuya y\u00fcklemeniz, ses dosyalar\u0131n\u0131 kopyalaman\u0131z ve kodu kopyalayarak uygun yere yerle\u015ftirmeniz gerekli. Denemek isterseniz yine YouTube\u2019dan gerekli bilgileri bulabilirsiniz (Crosstalk Solutions\u2019tan Chris\u2019in Lenny\u2019yi FreeBPX (Asterisk i\u00e7in grafik bir aray\u00fcz) kullanarak <a href=\"https:\/\/www.youtube.com\/watch?v=RRhRImp6kKQ\" target=\"_blank\" rel=\"noopener nofollow\">kurmay\u0131 anlatt\u0131\u011f\u0131 g\u00fczel bir videosu<\/a> var).<\/p>\n<p>Lenny\u2019nin ba\u015fka bir videosunu payla\u015farak yaz\u0131m\u0131 sonland\u0131r\u0131yorum. Harikas\u0131n, Lenny!<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player\" type=\"text\/html\" width=\"640\" height=\"390\" src=\"https:\/\/www.youtube.com\/embed\/dXWNGCRfbSI?version=3&amp;rel=1&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent\" frameborder=\"0\" allowfullscreen=\"true\"><\/iframe><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blo\u011fumuzda telefon doland\u0131r\u0131c\u0131l\u0131\u011f\u0131na bir\u00e7ok kez yer verdik. Bu doland\u0131r\u0131c\u0131lar, genellikle \u00f6deme yapman\u0131z i\u00e7in sizi k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131mlarla korkutan sahte Microsoft teknik destek g\u00f6revlileri veya \u00e7ocu\u011funuzun ba\u015f\u0131n\u0131n dertte oldu\u011funu s\u00f6yleyen sahte polislerdi. Doland\u0131r\u0131c\u0131l\u0131\u011fa u\u011fram\u0131\u015f veya u\u011framam\u0131\u015f b\u00fct\u00fcn insanlar bu sahtekarlardan nefret eder.<\/p>\n","protected":false},"author":675,"featured_media":5545,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[995],"tags":[1815,1507,1508,1814,1096,1140],"class_list":{"0":"post-5544","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-35c3","9":"tag-ccc","10":"tag-chaos-communication-congress","11":"tag-chatbot","12":"tag-scam","13":"tag-telefon"},"hreflang":[{"hreflang":"tr","url":"https:\/\/www.kaspersky.com.tr\/blog\/35c3-lenny-voice-chatbot\/5544\/"},{"hreflang":"en-in","url":"https:\/\/www.kaspersky.co.in\/blog\/35c3-lenny-voice-chatbot\/15007\/"},{"hreflang":"en-ae","url":"https:\/\/me-en.kaspersky.com\/blog\/35c3-lenny-voice-chatbot\/12588\/"},{"hreflang":"en-us","url":"https:\/\/usa.kaspersky.com\/blog\/35c3-lenny-voice-chatbot\/16937\/"},{"hreflang":"en-gb","url":"https:\/\/www.kaspersky.co.uk\/blog\/35c3-lenny-voice-chatbot\/15135\/"},{"hreflang":"es","url":"https:\/\/www.kaspersky.es\/blog\/35c3-lenny-voice-chatbot\/17615\/"},{"hreflang":"it","url":"https:\/\/www.kaspersky.it\/blog\/35c3-lenny-voice-chatbot\/16766\/"},{"hreflang":"ru","url":"https:\/\/www.kaspersky.ru\/blog\/35c3-lenny-voice-chatbot\/22091\/"},{"hreflang":"x-default","url":"https:\/\/www.kaspersky.com\/blog\/35c3-lenny-voice-chatbot\/25275\/"},{"hreflang":"fr","url":"https:\/\/www.kaspersky.fr\/blog\/35c3-lenny-voice-chatbot\/11307\/"},{"hreflang":"pt-br","url":"https:\/\/www.kaspersky.com.br\/blog\/35c3-lenny-voice-chatbot\/11295\/"},{"hreflang":"pl","url":"https:\/\/plblog.kaspersky.com\/35c3-lenny-voice-chatbot\/10219\/"},{"hreflang":"de","url":"https:\/\/www.kaspersky.de\/blog\/35c3-lenny-voice-chatbot\/18342\/"},{"hreflang":"ja","url":"https:\/\/blog.kaspersky.co.jp\/35c3-lenny-voice-chatbot\/22212\/"},{"hreflang":"nl","url":"https:\/\/www.kaspersky.nl\/blog\/35c3-lenny-voice-chatbot\/23610\/"},{"hreflang":"ru-kz","url":"https:\/\/blog.kaspersky.kz\/35c3-lenny-voice-chatbot\/17828\/"},{"hreflang":"en-au","url":"https:\/\/www.kaspersky.com.au\/blog\/35c3-lenny-voice-chatbot\/21894\/"},{"hreflang":"en-za","url":"https:\/\/www.kaspersky.co.za\/blog\/35c3-lenny-voice-chatbot\/21840\/"}],"acf":[],"banners":"","maintag":{"url":"https:\/\/www.kaspersky.com.tr\/blog\/tag\/35c3\/","name":"35c3"},"_links":{"self":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/users\/675"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=5544"}],"version-history":[{"count":4,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5544\/revisions"}],"predecessor-version":[{"id":6859,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5544\/revisions\/6859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media\/5545"}],"wp:attachment":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=5544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=5544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=5544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}