{"id":9188,"date":"2021-01-07T11:42:35","date_gmt":"2021-01-07T08:42:35","guid":{"rendered":"https:\/\/www.kaspersky.com.tr\/blog\/?p=9188"},"modified":"2021-01-07T11:42:35","modified_gmt":"2021-01-07T08:42:35","slug":"kaspersky-nexway","status":"publish","type":"post","link":"https:\/\/www.kaspersky.com.tr\/blog\/kaspersky-nexway\/9188\/","title":{"rendered":"Mutfa\u011f\u0131m\u0131za ho\u015f geldiniz"},"content":{"rendered":"<p>Bu ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc y\u0131l nihayet sona erdi. 2020 \u00f6ng\u00f6r\u00fclemeyen olaylarla ve zorluklarla hat\u0131rlanacak olsa da baz\u0131 harika f\u0131rsatlar da ortaya \u00e7\u0131kard\u0131! Bize gelince, sadece geleneksel bilgisayar siber g\u00fcvenlik segmentinde de\u011fil, ayn\u0131 zamanda <a href=\"https:\/\/www.kaspersky.com.tr\/blog\/antidrone-under-the-hood\/6566\/\" target=\"_blank\" rel=\"noopener\">antidrone<\/a> ve e-ticaret sistemleri gibi ilgili alanlarda da operasyonlar\u0131m\u0131z\u0131 geni\u015fletmekle me\u015fguld\u00fck.<\/p>\n<p>Bu yeni alanlar\u0131n bize g\u00f6re olmad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z maalesef ayn\u0131 fikirde de\u011filiz. Birka\u00e7 y\u0131ld\u0131r kullan\u0131c\u0131lar\u0131m\u0131z\u0131n ve m\u00fc\u015fterilerimizin verilerini yaln\u0131zca bilgisayarlar\u0131nda ve sistemlerimizde de\u011fil, ayn\u0131 zamanda teknoloji ortaklar\u0131m\u0131z\u0131n bu verileri kulland\u0131\u011f\u0131 yerler a\u00e7\u0131s\u0131ndan da koruman\u0131n yollar\u0131n\u0131 ar\u0131yoruz. En ba\u015fta \u00fcr\u00fcnlerimiz i\u00e7in abonelik sat\u0131n al\u0131nan \u00e7evrimi\u00e7i platformlardan bahsediyorum.<\/p>\n<p>Tabii ki i\u015f ortaklar\u0131m\u0131z\u0131n her biri t\u00fcm \u00f6deme g\u00fcvenli\u011fi standartlar\u0131na, GDPR gibi gizlilik yasalar\u0131na ve benzer kurallara uyuyor. Ancak <a href=\"https:\/\/www.kaspersky.com.tr\/blog\/transparency-status-updates-2\/7386\/\" target=\"_blank\" rel=\"noopener\">K\u00fcresel \u015eeffafl\u0131k Giri\u015fimimiz<\/a> ile de ortaya koydu\u011fumuz gibi, sadece d\u00fczenlemelere uymak bizim i\u00e7in yeterli de\u011fil. Yeni ve daha y\u00fcksek standartlar belirlemek istiyoruz. Bir b\u00fct\u00fcn olarak BT i\u015finin \u015feffafl\u0131\u011f\u0131n\u0131 ve bize emanet edilenlere kar\u015f\u0131 sorumlulu\u011fumuzu art\u0131rmak istiyoruz. Bu nedenle, \u00f6zellikle siber g\u00fcvenlik alan\u0131ndaki oyuncular i\u00e7in optimize edilmi\u015f, m\u00fcmk\u00fcn olan en g\u00fcvenli, en etik ve en a\u00e7\u0131k \u00e7evrimi\u00e7i ticaret ekosistemini olu\u015fturmak amac\u0131yla, e-ticaret pazar\u0131ndaki kilit ortaklar\u0131m\u0131zdan biri olan <a href=\"https:\/\/www.nexway.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Nexway<\/a>\u2018e yat\u0131r\u0131m yapt\u0131k.<\/p>\n<p>Ad\u0131n\u0131 ilk kez duyanlar i\u00e7in Nexway, 140 \u00fclkedeki i\u015fletmelerin \u00fcr\u00fcnlerini \u00e7evrimi\u00e7i satmalar\u0131na yard\u0131mc\u0131 olan 25 y\u0131ll\u0131k bir Frans\u0131z \u015firketi.<\/p>\n<p>Kaspersky, Nexway ile uzun y\u0131llard\u0131r \u00e7al\u0131\u015f\u0131yor. Platformun g\u00fcc\u00fcn\u00fcn, faaliyet g\u00f6sterdi\u011fi her \u00fclkenin yasal ve mali gerekliliklerine uyum sa\u011flamas\u0131nda yatt\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Nexway\u2019in ortaklar\u0131n\u0131n 2020\u2019nin getirdi\u011fi \u00e7ok sert ve h\u0131zl\u0131 de\u011fi\u015fiklikler de dahil olmak \u00fczere her t\u00fcrl\u00fc de\u011fi\u015fikli\u011fe h\u0131zla uyum sa\u011flamas\u0131na yard\u0131mc\u0131 olacak dinamik hizmetler ve teknolojilerle bu esnekli\u011fi tamamlamay\u0131 hedefliyoruz.<\/p>\n<p>Mevcut ortaklar ve \u00f6zellikle g\u00fcvenlik \u00fcr\u00fcn\u00fc sat\u0131c\u0131lar\u0131 i\u00e7in, restoranlardaki \u201ca\u00e7\u0131k mutfak\u201d konseptine benzeyen uygulamam\u0131z hakk\u0131nda bir not: D\u00fczg\u00fcn haz\u0131rland\u0131\u011f\u0131n\u0131 g\u00f6rd\u00fc\u011f\u00fcn\u00fcz yemekleri daha g\u00fcvenle yiyorsunuz, de\u011fil mi?<\/p>\n<p>Ayn\u0131 \u015fey verilerin i\u015flenmesi ve \u00f6demeler i\u00e7in de ge\u00e7erli. Nexway, t\u00fcm m\u00fc\u015fteri ve abone verilerini g\u00fcvenli ve hem yasalara hem de ne kadar kat\u0131 olursa olsun i\u015f ortaklar\u0131n\u0131n i\u00e7 politikalar\u0131na tam olarak uygun \u015fekilde depolad\u0131\u011f\u0131n\u0131, i\u015fledi\u011fini ve hi\u00e7 kimsenin (Nexway\u2019in kendisi de dahil) bu verileri kullanmad\u0131\u011f\u0131n\u0131 onayl\u0131 s\u00fcre\u00e7ler ve d\u00fczenli denetimler yoluyla g\u00f6sterebilecek.<\/p>\n<p>Basit\u00e7e s\u00f6ylemek gerekirse, s\u00f6z konusu abonelerle aksi kararla\u015ft\u0131r\u0131lmad\u0131\u011f\u0131 takdirde aboneleriniz yaln\u0131zca sizin. Bu g\u00fcven ili\u015fkisinin sonucunda, gizlilik ve g\u00fcvenlik \u00fcr\u00fcnleri satmak i\u00e7in optimize edilmi\u015f, hem al\u0131c\u0131lar\u0131n hem de abonelerin g\u00fcvenebilece\u011fi bir pazar yeri ortaya \u00e7\u0131kacak.<\/p>\n<p>Rol\u00fcm\u00fcz\u00fcn b\u00fcy\u00fck organizasyonel de\u011fi\u015fiklikler getirmek de\u011fil, Nexway\u2019in bu vizyonu hayata ge\u00e7irmesine yard\u0131mc\u0131 olmak oldu\u011funu vurgulamak istiyorum. Nexway, t\u00fcm Avrupa yasalar\u0131 ve y\u00f6netmeliklerine uygun olarak kendi y\u00f6netimi, s\u00fcre\u00e7leri ve raporlamas\u0131 olan ayr\u0131 bir \u015firket olarak kalacak. Katk\u0131lar\u0131m\u0131z\u0131 teknolojik uzmanl\u0131k ve stratejik y\u00f6nlendirme ile s\u0131n\u0131rlayaca\u011f\u0131z. Nexway\u2019in ortaklar\u0131 \u015firketle i\u015f birli\u011fi yapmaya devam ederken, geli\u015fmi\u015f \u015feffafl\u0131k ve a\u00e7\u0131kl\u0131k d\u00fczeyinin yeni ortaklar\u0131 da kendine \u00e7ekmesini bekliyoruz. Son olarak, di\u011fer e-ticaret platformlar\u0131yla ortakl\u0131klar\u0131m\u0131z\u0131 sonland\u0131rmaya y\u00f6nelik herhangi bir plan\u0131m\u0131z olmad\u0131\u011f\u0131n\u0131 da belirtmek istiyoruz.<\/p>\n<p>\u00d6n\u00fcm\u00fczdeki yol, f\u0131rsatlarla ve zorluklarla dolu; ancak K\u00fcresel \u015eeffafl\u0131k Giri\u015fimi\u2019nin de g\u00f6sterdi\u011fi gibi, bu f\u0131rsat ve zorluklar\u0131 do\u011fru bi\u00e7imde kar\u015f\u0131lamak \u00e7ok de\u011ferli! Var olan en de\u011ferli para birimi, ortaklar\u0131n ve m\u00fc\u015fterilerin g\u00fcvenidir. Bu y\u00fczden ba\u015far\u0131l\u0131 olaca\u011f\u0131m\u0131za g\u00fcveniyoruz.<\/p>\n<input type=\"hidden\" class=\"category_for_banner\" value=\"kesb-b2b\">\n","protected":false},"excerpt":{"rendered":"<p>Kaspersky ve Nexway, g\u00fcvenlik ve gizlilik \u00fcr\u00fcnleri i\u00e7in \u015feffaf ve a\u00e7\u0131k bir e-ticaret platformu olu\u015fturmak \u00fczere birlikte \u00e7al\u0131\u015f\u0131yor.<\/p>\n","protected":false},"author":2454,"featured_media":9189,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1352],"tags":[2341,2339,28,2340,1407],"class_list":{"0":"post-9188","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-special-projects","8":"tag-e-ticaret","9":"tag-is-ortaklari","10":"tag-kaspersky","11":"tag-nexway","12":"tag-seffaflik"},"hreflang":[{"hreflang":"tr","url":"https:\/\/www.kaspersky.com.tr\/blog\/kaspersky-nexway\/9188\/"},{"hreflang":"en-in","url":"https:\/\/www.kaspersky.co.in\/blog\/kaspersky-nexway\/22379\/"},{"hreflang":"en-ae","url":"https:\/\/me-en.kaspersky.com\/blog\/kaspersky-nexway\/17867\/"},{"hreflang":"en-us","url":"https:\/\/usa.kaspersky.com\/blog\/kaspersky-nexway\/24054\/"},{"hreflang":"en-gb","url":"https:\/\/www.kaspersky.co.uk\/blog\/kaspersky-nexway\/22135\/"},{"hreflang":"es-mx","url":"https:\/\/latam.kaspersky.com\/blog\/kaspersky-nexway\/20809\/"},{"hreflang":"es","url":"https:\/\/www.kaspersky.es\/blog\/kaspersky-nexway\/24485\/"},{"hreflang":"it","url":"https:\/\/www.kaspersky.it\/blog\/kaspersky-nexway\/23662\/"},{"hreflang":"ru","url":"https:\/\/www.kaspersky.ru\/blog\/kaspersky-nexway\/29918\/"},{"hreflang":"x-default","url":"https:\/\/www.kaspersky.com\/blog\/kaspersky-nexway\/38300\/"},{"hreflang":"pl","url":"https:\/\/plblog.kaspersky.com\/kaspersky-nexway\/14337\/"},{"hreflang":"de","url":"https:\/\/www.kaspersky.de\/blog\/kaspersky-nexway\/26026\/"},{"hreflang":"nl","url":"https:\/\/www.kaspersky.nl\/blog\/kaspersky-nexway\/26558\/"},{"hreflang":"ru-kz","url":"https:\/\/blog.kaspersky.kz\/kaspersky-nexway\/23425\/"},{"hreflang":"en-au","url":"https:\/\/www.kaspersky.com.au\/blog\/kaspersky-nexway\/28752\/"},{"hreflang":"en-za","url":"https:\/\/www.kaspersky.co.za\/blog\/kaspersky-nexway\/28563\/"}],"acf":[],"banners":"","maintag":{"url":"https:\/\/www.kaspersky.com.tr\/blog\/tag\/kaspersky\/","name":"kaspersky"},"_links":{"self":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/users\/2454"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=9188"}],"version-history":[{"count":1,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9188\/revisions"}],"predecessor-version":[{"id":9190,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9188\/revisions\/9190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media\/9189"}],"wp:attachment":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=9188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=9188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=9188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}