{"id":9776,"date":"2021-06-28T14:36:10","date_gmt":"2021-06-28T11:36:10","guid":{"rendered":"https:\/\/www.kaspersky.com.tr\/blog\/?p=9776"},"modified":"2021-06-28T14:36:10","modified_gmt":"2021-06-28T11:36:10","slug":"twitter-impersonators","status":"publish","type":"post","link":"https:\/\/www.kaspersky.com.tr\/blog\/twitter-impersonators\/9776\/","title":{"rendered":"Markalar\u0131n Twitter&#8217;daki k\u00f6t\u00fc ikizleri"},"content":{"rendered":"<p>\u015eimdiki kullan\u0131c\u0131lar herhangi bir \u00fcr\u00fcn veya hizmetle sorun ya\u015fay\u0131nca nereye ba\u015fvuruyor? Genellikle sosyal a\u011flara\u2026 Bu nedenle \u00e7o\u011fu \u015firkette geleneksel teknik deste\u011fin yan\u0131 s\u0131ra, g\u00f6revi marka mentionlar\u0131n\u0131 takip etmek olan \u00f6zel ekipler bulunuyor. Ancak bu mentionlar\u0131 sadece \u015firketler de\u011fil, doland\u0131r\u0131c\u0131lar da takip ediyor.<\/p>\n<h2>Siber su\u00e7lular\u0131n sosyal medya kullan\u0131c\u0131lar\u0131na sald\u0131rmak i\u00e7in kulland\u0131\u011f\u0131 yollar<\/h2>\n<p>\u015eimdi bahsedece\u011fimiz \u00f6rnek <a href=\"https:\/\/twitter.com\/malwrhunterteam\/status\/1398612684816461824?s=20\" target=\"_blank\" rel=\"noopener nofollow\">Malware Hunter Team\u2019den<\/a> geliyor: Ne zaman biri Twitter \u00fczerinden Blockchain\u2019in destek ekibine pop\u00fcler bir kripto para birimiyle ilgili bir soru sorsa, yorumlara birka\u00e7 tane bot geliyor ve soruyu soranlara kimlik av\u0131 ba\u011flant\u0131lar\u0131 g\u00f6nderiyor. Benzer \u015fekilde, bu botlar\u0131n geldi\u011fi yerlerden bir di\u011feri de <a href=\"https:\/\/twitter.com\/malwrhunterteam\/status\/1405419842988040192?s=19\" target=\"_blank\" rel=\"noopener nofollow\">TrustWallet destek mentionlar\u0131<\/a>.<\/p>\n<p>Doland\u0131r\u0131c\u0131lar\u0131n nereyi hedef alaca\u011f\u0131 bariz g\u00f6r\u00fcnse de, tek ilgi alanlar\u0131 kripto para birimleri ve e-c\u00fczdanlar de\u011fil. Siber su\u00e7lular ayn\u0131 \u015fekilde ba\u015fka \u015firketlerin destek ekiplerinin de kimli\u011fine b\u00fcr\u00fcnmeye \u00e7al\u0131\u015fabilir.<\/p>\n<h2>Twitter doland\u0131r\u0131c\u0131l\u0131\u011f\u0131 neden \u015firketler i\u00e7in bir sorun?<\/h2>\n<p>Tabii ki, birileri sizin ad\u0131n\u0131z\u0131 kullanarak insanlar\u0131 kand\u0131r\u0131yorsa yasalar \u00f6n\u00fcnde siz su\u00e7lu say\u0131lmazs\u0131n\u0131z; ama bu gibi olaylar itibar\u0131n\u0131z\u0131 ciddi anlamda sarsabilir ve bir\u00e7ok m\u00fc\u015fteri (dolay\u0131s\u0131yla da para) kaybedebilirsiniz. M\u00fc\u015fterileriniz ve kullan\u0131c\u0131lar\u0131n\u0131z, siz onlara yard\u0131m edemedi\u011finiz i\u00e7in doland\u0131r\u0131c\u0131l\u0131k kurban\u0131 olduklar\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcr.<\/p>\n<h2>M\u00fc\u015fterilerinizi koruman\u0131n yollar\u0131<\/h2>\n<p>\u00d6ncelikle Twitter hesab\u0131n\u0131z\u0131 onaylatmal\u0131, yani mavi tik rozetini almal\u0131s\u0131n\u0131z. Bu, Twitter\u2019daki k\u00f6t\u00fc ikizlerinizi durdurmaz ama i\u015finize yarayacakt\u0131r. Bu sayede kullan\u0131c\u0131lar sizin onaylanm\u0131\u015f hesab\u0131n\u0131z\u0131 sahtelerinden ay\u0131rt edebilir. Twitter\u2019da onaylanmak \u00e7ok zor olabilir. \u0130lk olarak Twitter\u2019\u0131n bu konuyla ilgili <a href=\"https:\/\/help.twitter.com\/en\/managing-your-account\/about-twitter-verified-accounts\" target=\"_blank\" rel=\"noopener nofollow\">detayl\u0131 rehberini<\/a> inceleyin.<\/p>\n<p>Ayn\u0131 zamanda markan\u0131z\u0131n sosyal medyadaki, \u00f6zellikle Twitter\u2019daki mentionlar\u0131n\u0131 takip etmeye ba\u015flay\u0131n. Bunun i\u00e7in \u00f6zel olarak geli\u015ftirilen bir \u00e7ok <a href=\"https:\/\/www.google.com\/alerts\" target=\"_blank\" rel=\"noopener nofollow\">\u00fccretsiz<\/a> ara\u00e7 var ama \u00e7ok da ba\u015far\u0131l\u0131 de\u011filler. <a href=\"https:\/\/www.mytweetalerts.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Di\u011ferleri<\/a> i\u00e7in ise ayl\u0131k olarak para \u00f6demeniz gerekiyor ama paran\u0131zn kar\u015f\u0131l\u0131\u011f\u0131nda bir\u00e7ok analiz \u00f6zelli\u011fine eri\u015fim elde ediyorsunuz. Markan\u0131z\u0131n mentionlar\u0131n\u0131 bu \u015fekilde takip ederek (yani <em>sosyal medyan\u0131n nabz\u0131n\u0131 tutarak<\/em>) kullan\u0131c\u0131lar\u0131n sorular\u0131na an\u0131nda cevap verebilir ve \u00e7o\u011fu zaman doland\u0131r\u0131c\u0131lar\u0131n hareketlerinden haberdar olabilirsiniz.<\/p>\n<p>Kendisini \u015firketinizin resmi kanal\u0131 gibi g\u00f6steren siber su\u00e7larla kar\u015f\u0131la\u015f\u0131rsan\u0131z, Twitter\u2019a fikri m\u00fclkiyetinizin <a href=\"https:\/\/help.twitter.com\/en\/forms\/ipi\/trademark\" target=\"_blank\" rel=\"noopener nofollow\">ihlal edildi\u011fini bildirin<\/a>. Twitter sizden detayl\u0131 bir kan\u0131t g\u00f6stermenizi isteyebilir, ama bunun d\u0131\u015f\u0131nda bu s\u00fcre\u00e7 olduk\u00e7a kolay i\u015fler.<\/p>\n<p>Sosyal medyada kurumsal g\u00fcvenli\u011finizi g\u00fc\u00e7lendirmek i\u00e7in a\u015fa\u011f\u0131daki ipu\u00e7lar\u0131ndan yararlanabilirsiniz:<\/p>\n<ul>\n<li>\u015eirketinizin temsilcileri ve m\u00fc\u015fterileri aras\u0131ndaki bilgi al\u0131\u015fveri\u015fi i\u00e7in gereksiz hesaplar a\u00e7maktan ka\u00e7\u0131n\u0131n. Birden fazla hesap hem insanlar\u0131n kafas\u0131n\u0131 kar\u0131\u015ft\u0131r\u0131r, hem de sald\u0131rganlar\u0131n i\u015fini kolayla\u015ft\u0131r\u0131r (\u00e7\u00fcnk\u00fc b\u00fcy\u00fck bir resmi hesap havuzunda daha rahat gizlenebilirler);<\/li>\n<li>Kullanmad\u0131\u011f\u0131n\u0131z kurumsal hesaplar\u0131 silin. Bu hesaplar\u0131 aktif b\u0131rak\u0131rsan\u0131z sald\u0131rganlar bunlara eri\u015febilir ve sizin ad\u0131n\u0131z\u0131 kullanarak kullan\u0131c\u0131lar\u0131 kand\u0131rabilir;<\/li>\n<li>Hesaplar\u0131 kullanan \u00e7al\u0131\u015fanlar \u015firketten ayr\u0131ld\u0131\u011f\u0131 zaman parolalar\u0131n\u0131 de\u011fi\u015ftirin. Kindar bir eski \u00e7al\u0131\u015fan\u0131n\u0131z \u015firket bilgilerini siber su\u00e7lulara s\u0131zd\u0131rabilir.<\/li>\n<\/ul>\n<p>Her kurumsal hesapta olmas\u0131 gerekti\u011fi gibi, sosyal medya varl\u0131\u011f\u0131n\u0131z\u0131 g\u00fc\u00e7l\u00fc bir parolayla koruma alt\u0131na al\u0131n ve bu parolalar\u0131 kullanan <a href=\"https:\/\/k-asap.com\/tr\/?icid=tr_kdailyplacehold_acq_ona_smm__onl_b2b_kasperskydaily_wpplaceholder_______&amp;utm_source=kdaily&amp;utm_medium=blog&amp;utm_campaign=tr_wpplaceholder_nv0092&amp;utm_content=link&amp;utm_term=tr_kdaily_organic_avmwswubv8qh92b\" target=\"_blank\" rel=\"noopener\">\u00e7al\u0131\u015fanlara siber g\u00fcvenlikle ilgili temel bilgileri<\/a> \u00f6\u011fretin. Aksi takdirde, \u00e7al\u0131\u015fanlar\u0131n\u0131z da bir kimlik sald\u0131r\u0131s\u0131na kurban gidebilir ve siber su\u00e7l\u0131lar \u015firketinizin Twitter hesab\u0131n\u0131 ele ge\u00e7irebilir.<\/p>\n<input type=\"hidden\" class=\"category_for_banner\" value=\"kasap\">\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00fc\u015fterilerinizi Twitter&#8217;da markan\u0131z\u0131n kimli\u011fine b\u00fcr\u00fcnen siber su\u00e7lulardan koruman\u0131n yollar\u0131 <\/p>\n","protected":false},"author":700,"featured_media":9777,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1726,1194],"tags":[1074,717,1660,83],"class_list":{"0":"post-9776","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-enterprise","8":"category-business","9":"tag-kimlik-avi","10":"tag-sosyal-aglar","11":"tag-sosyal-muhendislik","12":"tag-twitter"},"hreflang":[{"hreflang":"tr","url":"https:\/\/www.kaspersky.com.tr\/blog\/twitter-impersonators\/9776\/"},{"hreflang":"en-in","url":"https:\/\/www.kaspersky.co.in\/blog\/twitter-impersonators\/23002\/"},{"hreflang":"en-ae","url":"https:\/\/me-en.kaspersky.com\/blog\/twitter-impersonators\/18485\/"},{"hreflang":"ar","url":"https:\/\/me.kaspersky.com\/blog\/twitter-impersonators\/9219\/"},{"hreflang":"en-us","url":"https:\/\/usa.kaspersky.com\/blog\/twitter-impersonators\/24949\/"},{"hreflang":"en-gb","url":"https:\/\/www.kaspersky.co.uk\/blog\/twitter-impersonators\/22961\/"},{"hreflang":"es-mx","url":"https:\/\/latam.kaspersky.com\/blog\/twitter-impersonators\/22174\/"},{"hreflang":"es","url":"https:\/\/www.kaspersky.es\/blog\/twitter-impersonators\/25546\/"},{"hreflang":"it","url":"https:\/\/www.kaspersky.it\/blog\/twitter-impersonators\/24995\/"},{"hreflang":"ru","url":"https:\/\/www.kaspersky.ru\/blog\/twitter-impersonators\/30958\/"},{"hreflang":"x-default","url":"https:\/\/www.kaspersky.com\/blog\/twitter-impersonators\/40357\/"},{"hreflang":"pt-br","url":"https:\/\/www.kaspersky.com.br\/blog\/twitter-impersonators\/17702\/"},{"hreflang":"pl","url":"https:\/\/plblog.kaspersky.com\/twitter-impersonators\/14967\/"},{"hreflang":"de","url":"https:\/\/www.kaspersky.de\/blog\/twitter-impersonators\/26973\/"},{"hreflang":"ja","url":"https:\/\/blog.kaspersky.co.jp\/twitter-impersonators\/31123\/"},{"hreflang":"nl","url":"https:\/\/www.kaspersky.nl\/blog\/twitter-impersonators\/27219\/"},{"hreflang":"ru-kz","url":"https:\/\/blog.kaspersky.kz\/twitter-impersonators\/24036\/"},{"hreflang":"en-au","url":"https:\/\/www.kaspersky.com.au\/blog\/twitter-impersonators\/29378\/"},{"hreflang":"en-za","url":"https:\/\/www.kaspersky.co.za\/blog\/twitter-impersonators\/29171\/"}],"acf":[],"banners":"","maintag":{"url":"https:\/\/www.kaspersky.com.tr\/blog\/tag\/sosyal-aglar\/","name":"sosyal a\u011flar"},"_links":{"self":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/users\/700"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=9776"}],"version-history":[{"count":1,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9776\/revisions"}],"predecessor-version":[{"id":9778,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9776\/revisions\/9778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media\/9777"}],"wp:attachment":[{"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=9776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=9776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kaspersky.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=9776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}